Privacy Notice
Better Living Assistance Inc · Orlando, Florida
Last Updated: January 27, 2026
This Privacy Notice explains how we collect, use, share, and protect your personal information when you visit our website, browse our products, make a purchase, create an account, or use our services. We are committed to protecting your privacy in accordance with applicable privacy laws and international privacy standards.
By using this website, you agree to the collection and use of your information in accordance with this Privacy Notice.
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Information We Collect
We may collect the following types of information when you visit or interact with our website:
Personal Information
- Contact Details: Name, email address, phone number, mailing and delivery address and any other information you provide when filling out forms on our website or when placing an order
- Account Information (if applicable): Username, hashed password, order history, saved preferences, wishlist items, and account settings
- Order Information: Details about the products or services you purchase, such as items ordered, order total, shipping method, delivery status, and purchase history
- Billing and Shipping Information: Billing address, shipping address, and related order fulfillment details.
- Payment Information: While we do not store full payment details, we may collect transaction metadata (e.g., payment method, last 4 digits of card, transaction ID, billing address)
- Communication Records: Messages, inquiries, feedback, customer support communications, and correspondence with us
- Product Interaction Data: Product reviews, ratings, questions, wishlist items, recently viewed products, shopping cart contents, and product comparison data
- Health-Related Information (if applicable): For certain products or services, we may collect limited health-related details, such as allergies, dietary restrictions, or medical conditions, when necessary to ensure safe product use or provide personalized services
- Professional Information: Job title, company name, business details (for B2B purchases)
Technical Information
- Device Information: IP address, browser type, device type, operating system, and device identifiers
- Website Usage: Pages visited, time spent on pages, products viewed, search terms used, links clicked, and browsi ng behavior
- Location Data: General geographic location based on IP address
- Cookies and Tracking Data: Information collected through cookies, web beacons, and similar tracking technologies
Information You Provide
- Form submissions (contact forms, product inquiry forms, review forms and other online forms)
- Newsletter subscriptions and marketing preferences
- User-generated content (product reviews, testimonials, comments)
- Uploaded documents and files (product customization, specifications)
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How We Use Your Information
Legal Basis for Processing
We process your personal information based on:
- Your consent (for marketing, cookies, non-essential processing)
- Contract performance (to provide services and fulfill orders)
- Legal obligations (compliance with applicable laws)
- Legitimate interests (business operations, website improvement, fraud prevention)
Purposes of Processing
We use your information to:
- Process and fulfill orders including payment processing, inventory management, and delivery coordination
- Manage your account including access, order history, saved preferences, and wishlist management
- Communicate with you about orders, shipping, delivery status, and customer support
- Provide customer support and respond to your inquiries
- Send service-related communications such as order confirmations, shipping notifications, and account updates
- Improve our products and services based on your feedback and usage patterns
- Personalize your shopping experience with product recommendations and customized content
- Send marketing communications including promotional emails, special offers, and newsletters (with your consent)
- Process product reviews and ratings to help other customers make informed decisions
- Detect and prevent fraud and ensure website security
- Comply with legal requirements including tax, accounting, and regulatory obligations
- Analyze website performance and user behavior to optimize our services
- Manage abandoned cart communications to help complete your purchases
- Conduct business operations and maintain records
- Process limited health-related information when voluntarily provided, and only if necessary to fulfill your request or provide specific services
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Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your shopping experience and analyze website usage.
Types of Cookies We Use
- Essential Cookies: Required for website functionality, shopping cart, and checkout process
- Performance Cookies: Help us understand how visitors use our website and optimize performance
- Marketing Cookies: Used to deliver relevant advertising and track campaign effectiveness
- Preference Cookies: Remember your choices, settings, and shopping preferences
Third-Party Tools
We may use third-party services that collect information through cookies and tracking technologies, including:
- Google Analytics: Website usage analysis and performance tracking
- Facebook Pixel: Social media advertising and audience insights
- Marketing Platforms: Email marketing, advertising networks, social media tools, remarketing campaigns
- Customer Support Tools: Chat widgets, help desk systems
- Product Recommendation Engines: Personalization and product suggestion services
- Payment Processors: Secure transaction processing and fraud detection
Cookie Consent
When you first visit our website, you can choose which cookies to accept. You can change your preferences at any time through your browser settings or our cookie preference center.
For California residents subject to CPRA, you may exercise your right to opt out of the “sale” or “sharing” of personal information by using the “ Do Not Sell/Share My Personal Information” link available on our website.
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Sharing Your Information
We do not sell or rent your personal information. However, we may share your information in the following circumstances:
Service Providers and Partners
- We may share information with trusted third parties who help us operate our business:
- Website hosting and technical service providers
- Payment processors and financial institutions
- Shipping and fulfillment partners for order delivery
- Marketing and advertising service providers
- Customer support and communication tools
- Analytics and performance monitoring services
- Product review and rating platforms
- Inventory management and supply chain partners
- Professional service providers (legal, accounting, consulting)
Legal Requirements
We may disclose information when required by law or to:
- Comply with legal processes, court orders, or government requests
- Protect our rights, property, or safety, or that of others
- Investigate or prevent illegal activities or policy violations
- Respond to emergency situations
Business Transfers
If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
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International Data Transfers
Your information may be processed and stored in countries outside your own, including the Philippines and other countries where our service providers operate. These countries may have different data protection standards.
When we transfer information internationally, we implement safeguards such as access controls, secure protocols (e.g., SSL/TLS for data in transit), and contractual protections with our service providers to help ensure your data is protected according to applicable privacy laws and international standards.
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Secure Payments
We do not collect or store full credit card numbers or other sensitive payment information on our servers. All payments made through our website are processed by secure third-party payment gateways that comply with the Payment Card Industry Data Security Standard (PCI-DSS).
For more information on how your payment data is handled, please review the privacy notice of the payment provider you choose during checkout.
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Data Security
We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction.
Security Measures Include:
- Secure data transmission (SSL/TLS encryption)
- Access controls and authentication systems
- Regular security assessments and updates
- Staff training on data protection
- Incident response procedures
- Secure payment processing through PCI-DSS compliant providers
Sensitive data, such as health-related information, is subject to additional security controls to help ensure its confidentiality and protection.
Important: While we implement strong security measures, no internet transmission is completely secure. Please exercise caution when submitting personal information online.
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Sensitive Personal Information
In certain cases, we may collect sensitive personal information, such as health-related details or dietary restrictions, when necessary to provide specific products or services or ensure safe product use. This information is collected only with your explicit consent and is handled in strict accordance with applicable data privacy laws.
Types of Sensitive Information We May Collect
- Health-related information (allergies, dietary restrictions, medical conditions)
- Accessibility requirements for product customization
- Other sensitive information you voluntarily provide for personalized services
Legal Basis and Protection
Sensitive personal information is collected only when:
- Necessary for the specific product or service you requested
- With your explicit consent
- In accordance with applicable data privacy laws
Special Handling
Sensitive data is subject to enhanced security and confidentiality safeguards, including:
- Additional access and security controls to protect confidentiality and integrity
- Strictly limited access to authorized staff only
- Storage and transmission using appropriate safeguards (e.g., secure protocols, restricted systems)
- Processing in accordance with applicable privacy laws and regulations
- Retained only as long as necessary for the specified purpose, consistent with our retention schedule and legal obligations.
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Data Retention
We retain personal information only as long as necessary for the purposes described in this Privacy Notice or as required by applicable law.
Retention Periods
We retain different types of information for different periods based on the purpose for which it was collected and applicable legal requirements. Generally:
- Order and transaction records: Retained for the duration needed for order fulfillment, customer service, warranty support, and as required by accounting and tax laws
- Account information: Retained while your account is active and for a reasonable period afterward for customer service purposes
- Customer communications: Retained as long as necessary to provide ongoing support and resolve any issues
- Marketing communications: Retained until you opt out or withdraw consent, plus a brief period for processing
- Website usage and analytics data: Retained according to our analytics service providers’ policies and industry standards
- Legal and regulatory compliance: Retained as required by applicable laws and regulations
Specific retention periods may vary depending on the nature of our products and services, your relationship with us, and applicable legal requirements. When information is no longer needed, we securely delete, anonymize, or destroy it according to our data retention procedures.
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Your Rights
Depending on your location and applicable law, you may have the following rights regarding your personal information:
General Rights
- Access, Correction, and Deletion: Request a copy of your personal information, correct inaccurate information, or request deletion (subject to legal exceptions)
- Restriction: Request that we limit how we use your information
- Portability: Request your information in a portable format
- Objection: Object to certain uses of your information
- Withdraw Consent: Withdraw previously given consent at any time
Account Management
- Update your account information and preferences at any time
- Download your order history and account data
- Manage your marketing communication preferences
Marketing Communications
You can opt out of marketing communications at any time by clicking the unsubscribe link in marketing emails, updating your account preferences, or you can contact us using the communication methods provided on the website where your data was collected.
How to Exercise Your Rights
To exercise these rights, please contact us using the communication method provided on the website where your data was collected. We will respond to your request within the timeframe required by applicable law.
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California Privacy Rights (CPRA)
If you are a California resident, you have additional rights under the California Consumer Privacy Rights Act (CPRA), including the right to:
- Know: Request information about the categories and specific pieces of personal information we have collected about you
- Delete: Request deletion of your personal information, subject to legal exceptions
- Correct: Request correction of inaccurate personal information
- Opt-Out: Opt out of the “sale” or “sharing” of your personal information for cross-context behavioral advertising
We do not sell or rent your personal information in exchange for money. However, we may share identifiers (such as IP addresses or cookies) with analytics and advertising partners, which may be considered “sharing” under CPRA.
To exercise your CPRA rights, including opting out of data sharing, please contact us using the “ Do Not Sell/Share My Personal Information” link available on our website. We will not discriminate against you for exercising your privacy rights.
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Children’s Privacy
Our website and services are generally not intended for children under the age of 13, and we do not knowingly collect personal information from children under 13 without parental consent.
For websites or services offering age-restricted products (such as alcohol, supplements, or adult content), access and transactions are limited to individuals who meet the legal age requirement. We may request age verification where applicable to comply with applicable laws.
If our services include products specifically designed for children or families (such as toys, educational products, or family services), we may process limited personal information from minors only when necessary to fulfill specific service requests such as order processing or delivery. In such cases, verifiable parental or legal guardian consent will be required before collection, and appropriate safeguards will be applied. Parents or guardians will have the ability to access their child’s information and may request its deletion at any time. These practices are carried out in compliance with applicable children’s privacy laws, including the U.S. Children’s Online Privacy Protection Act (COPPA).
If we become aware that we have collected personal information from a child without required consent, we will take appropriate steps to delete the information promptly.
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Data Breach Notification
In the event of a data breach that is likely to result in a risk to your rights and freedoms, we will:
- Notify affected individuals within the timeframe required by applicable law
- Report to regulatory authorities as required
- Take immediate action to contain the breach and prevent further unauthorized access
- Provide information about what happened, what information was involved, and what steps we are taking
We are committed to transparency and will provide required notifications in line with applicable legal timelines.
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Changes to This Privacy Notice
We may update this Privacy Notice from time to time to reflect changes in our data processing practices, new legal requirements or regulatory guidance, technology updates or new services, and business operational changes.
When we make updates, we will post the revised Privacy Notice on this page and update the “Last Updated” at the top of the document.
For significant changes that affect your rights or how we handle your information, we will provide additional notice (such as by email or a website banner) and, where required by law, obtain your consent.
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Contact Us
If you have any questions, concerns, or requests regarding this Privacy Notice or how your personal information is handled, please contact us using the communication method provided on the website where your data was collected.
Text Messaging (SMS)
If you consent to receive text messages from Better Living Assistance INC., we collect and use the mobile phone number you provide in order to send the messages described in our Terms & Conditions.
Mobile opt-in information and the phone numbers we collect for text messaging are not sold, rented, or shared with third parties or affiliates for their own marketing purposes. We share them only with the service providers that deliver our messages on our behalf.
Consent to receive text messages is never a condition of receiving assistance from us. You can withdraw consent at any time by replying STOP to any message, or by calling 407-242-3975. Reply HELP for help. Message frequency varies. Message and data rates may apply.